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Maurices Activates Fashion Week Fans

When maurices came to us, they had already acquired an extremely passionate audience that interacted regularly with their brand and shared their content on social networks. With Fashion Week 2014 approaching in early February, maurices saw significant potential to get in touch with new customers and activate and engage this audience by providing a memorable […]

Smartify Analytics to Drive Business Decisions: Valentine’s Edition

Our clients have access to valuable customer insights about each person who participates in their campaigns, helping them to understand more about what each user likes, values, and prefers. At a bird’s eye view, this intelligence becomes actionable, helping marketing, sales, operations, customer support, and executive teams identify trends and priorities that allow them to […]

World Market's One in a Million

Cost Plus World Market Reaches 1 Million Fans

They did it! Cost Plus World Market reached an amazing 1 million fans on Facebook! Through the month of January, World Market ran their #WorldMarket1MMFans Sweepstakes, where fans and customers could enter to win an amazing grand prize to be unlocked when the specialty goods retailer hit that 1 million mark. Nothing like a little suspense […]

Meet with Smartify at eTail West 2014

Heading to eTail West in San Antonio, TX, next month? We’ll meet you there! Smartify is a program sponsor and our CEO, Carla Bourque, will discuss best practices in mobile conversion on a panel at the event’s Tablet & Mobile Summit: Monday, March 3 at 1:20pm CST – App & Site Experiences That Deliver Conversions […]

Carla Bourque's Headshot

Carla Bourque Named CEO of Smartify

Today, we announced that our board of directors has appointed Carla Bourque, previously serving as Chief Revenue Officer for Smartify, to the role of Chief Executive Officer. Carla joined us in the second half of 2013, and our team is thrilled with her leadership in directing our go-to-market strategy and in positioning us for continued […]

World Market's 1 Million Fan Sweepstakes

Cost Plus World Market Celebrates 1 Million Facebook Fans

Cost Plus World Market, a long-standing partner of ours, is working toward a major milestone in their social media efforts. The team’s nearing the 1 million Facebook ‘like’ mark, and to celebrate such a significant audience, they’ve launched the #WorldMarket1MMFans Sweepstakes. This campaign is executed in two phases, which will be automatically triggered when certain […]

Forum's Raise the New Roof Smartify Campaign

The Forum Raises their New Roof… and Decreases their Cost Per Lead

LA’s fabulous Forum arena has undergone an extensive renovation recently, bringing new life to its existing legacy as one of the country’s top live event performance venues. With a reopening scheduled for January 15th, where the Eagles will kick off the grand reopening, the Madison Square Garden company wanted to build momentum and celebrate the […]